Privacy Policy for Elara Fine Jewelry and Gem Stones
Effective Date: April 26, 2026
This Privacy Policy describes how Elara Fine Jewelry and Gem Stones ("we," "us," or "our") collects, uses, and discloses your Personal Information when you visit or make a purchase from our online store (the "Site"). We are committed to protecting your privacy and ensuring that your personal information is handled in a safe and responsible manner in accordance with applicable laws, including the Florida Digital Bill of Rights (FDBR) and other relevant US state privacy regulations.
1. Information We Collect
When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information that can uniquely identify an individual as "Personal Information."
Device Information
•Examples of Personal Information collected: Version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site.
•Purpose of collection: To load the Site accurately for you, and to perform analytics on Site usage to optimize our Site.
•Source: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels.
•Disclosure for a business purpose: Shared with our processor Shopify and our analytics providers.
Order Information
•Examples of Personal Information collected: Name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.
•Purpose of collection: To provide products or services to you to fulfill our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
•Source: Collected directly from you.
•Disclosure for a business purpose: Shared with our processor Shopify, payment gateways, and shipping/fulfillment partners.
Customer Support Information
•Examples of Personal Information collected: Name, email address, phone number, and details of your inquiry.
•Purpose of collection: To provide customer support.
•Source: Collected directly from you.
2. Sharing Personal Information
We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:
•We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.
•We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to otherwise protect our rights.
3. Behavioral Advertising
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:
•We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://policies.google.com/privacy?hl=en-US. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
You can opt out of targeted advertising by using the following links:
•Facebook: https://www.facebook.com/settings/?tab=ads
•Google: https://www.google.com/settings/ads/anonymous
•Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
4. Using Personal Information
We use your personal Information to provide our services to you, which includes: offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you up to date on new products, services, and offers.
5. Your Rights (Including Florida Residents)
Depending on where you reside, you may have the right to access the Personal Information we hold about you, to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased.
If you are a resident of Florida, under the Florida Digital Bill of Rights (FDBR), you have specific rights regarding your personal data, including:
•The right to confirm whether we are processing your personal data and to access that data.
•The right to correct inaccuracies in your personal data.
•The right to delete personal data provided by or obtained about you.
•The right to obtain a copy of your personal data in a portable and readily usable format.
•The right to opt out of the processing of your personal data for purposes of targeted advertising, the sale of personal data, or profiling in furtherance of decisions that produce legal or similarly significant effects.
If you would like to exercise these rights, please contact us through the contact information below.
6. Retention
When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to erase this information. For more information on your right of erasure, please see the 'Your Rights' section above.
7. Cookies
A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the website, for instance whether it’s their first time visiting or if they are a frequent visitor.
We use the following cookies to optimize your experience on our Site and to provide our services.
Cookies Necessary for the Functioning of the Store
Please note that Shopify places necessary cookies to ensure the store functions properly.
Reporting and Analytics
We use analytics cookies to understand how our site is being used and to improve the customer experience.
The length of time that a cookie remains on your computer or mobile device depends on whether it is a "persistent" or "session" cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.
You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our website may no longer be fully accessible.
8. Do Not Track
Please note that because there is no consistent industry understanding of how to respond to "Do Not Track" signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.
9. Changes
We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.
10. Contact
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at (hello@elarastones.com) .
If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with the relevant data protection authority.